In this short Google AdSense Tutorial, you'll learn about the title of your page, and why it's of vital importance to your income. One little mistake here, and you will only earn a fraction of what would else be possible.
What Is The Title Of Your Page?
The title of your page is not immediately visible, when you look at your site in the browser. However, it's of utmost importance to the search engines, as well as to AdSense. When somebody visits your site, their browser will show your title, if you have one, in the title bar of the browser.
Where Is Your Title Located?
If you have a page title, you can see it in your source code, your HTML code, of your page. The HTML code consists of two major parts: the head and the body. Everything within the body area is shown directly in the browser window. This is where you'll find the content of a page; the text, the images, the sounds, etc. The head area contains information of importance for the browser and the search engines. This is where you should be able to see, what language the site is written in, what version of HTML that has been used, the keywords, and the title.
How Do You Add A Title?
You have to make sure that your page has a title, which contains your keywords. This is important both in order to be found in the search engines, but also in order for Google to be able to serve you with the most relevant adverts. If you're writing your own HTML pages, you must add a title tag to the head area of your code. Are you using a blog like WordPress, you should add a SEO friendly plugin to help you create unique titles for each page. Personally, I use 'All in One SEO', which can be installed for free as a plugin to WordPress.
Why Is Your Title Important?
Google use several means to serve the best ads to your site. One of them is your title, because this is supposed to show exactly what your article is about. So by making sure that your title contains the right keywords, you make this job easier for Google, and you'll get more relevant ads. If your ads reflect the content of your article, there's a much higher chance that your visitors will relate to these adverts and click on them.
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